Shawn Wells

Chief Science Officer (CSO)

Shawn Wells, MPH, LDN, RD, CISSN, FISSN, celebrated as “The World’s Greatest Formulator” in the supplement industry, is a seasoned nutritional biochemist with over two decades of experience. With a Master’s in Nutritional Biochemistry from UNC Chapel Hill, Shawn has formulated over 700 global products and holds patents for 20 novel ingredients. He’s played pivotal roles in high-stake business acquisitions and has held significant positions, including Chief Science Officer at Biotrust Nutrition. His insights have been featured internationally, from documentaries like The Skinny on Fat and The Answer to Cancer to prominent podcasts and TV appearances on Fox News Dallas and Good Morning LaLa Land. Beyond formulating, Shawn’s expertise spans health optimization, biohacking, and anti-aging. Learn more from Shawn at www.zonehalo.com or follow him on Instagram @ShawnWells

Dr. Ralf Jäger

Dr. Ralf Jäger is a world-class inventor of functional foods and dietary supplements ingredients and a leading expert in probiotics and sports nutrition. He has authored numerous peer-reviewed scientific papers, industry publications and mainstream media articles, on sports nutrition, brain, joint, heart and gut health. Having studied at the California Institute of Technology and the University of Bonn, he began his career developing new bio-active ingredients for a leading multi-national billion dollar company and advanced in his career to vice president of marketing and sales before co-founding Increnovo in 2007.

Dr. Martin Purpura

Dr. Martin Purpura is a highly regarded expert and inventor in new product development and technologies in the nutritional and health category with over 23 years of experience.

An earned Ph.D. in organic chemistry from the University of Bonn, Germany – which included two stays of research at the University Pierre et Marie Curie, Paris, France – jumpstarted his career developing new and innovative processes for the chemical synthesis of pharmaceutical and new bioactive ingredients from lab scale to pilot production.

Dr. Purpura spent many years working for a high-profile global ingredient supplier in the nutritional supplement industry, functioning as lead scientific chemist in both research and development and operations.

In addition, his service as technology scout within the supplement industry exposed
him to revolutionary technologies and ingredients that enabled the careful
construction of a global network of critically important partners that have become
integral to innovation and success in the nutritional and food and beverage
industries today.

Dr. Chad Kerksick

Dr. Kerksick is currently an Assistant Dean of Research & Innovation in the College of Science, Technology, and Health at Lindenwood University. He currently serves as the Director of the EXERCISE AND PERFORMANCE NUTRITION LABORATORY  and is currently the President of the International Society of Sports Nutrition. His primary research interests include topics related to exercise and nutrition including and in particular those that involve physiologic, biochemical, cellular and molecular adaptations relative to various forms of exercise and nutrition interventions. His ongoing research continues to examine questions that focus on the accretion of skeletal muscle, nutritional supplementation, weight loss and body composition changes, and the promotion of health and recovery in healthy, active, and clinical populations.

Josh Field

Josh Field is an innovative and energetic business professional with experience in the health and nutrition segment, optimizing workflow, and motivating teams to meet goals with positivity and pride. Recognized for exceptional communication skills while making impactful contributions in both the supplement and food technology industry.  Josh has co-founded and operated four successful fitness companies in the past 15 years along with have worked for some very successful food companies such as Quest Nutrition.